Close search
 
Home | Have Your Say | Consultation: AI metrics

Consultation: AI metrics

08 December 2025

As many of you know, our Advisory Committee has been building some best practice guidance for generative and agentic AI usage metrics. Today we’re sharing the results of that work with you.

The challenge

We developed Release 5.1 of the Code of Practice before to the public availability of generative and agentic artificial intelligence. In this consultation we have built on the patterns in the Code to create mechanisms for reporting on this new type of usage. The new guidelines mostly apply to AI tools on publisher platforms. Third-party and off-site tools like ChatGPT, Consensus or Perplexity may also find the guidelines useful, particularly in conjunction with our existing Syndicated Usage best practice.

Have your say

We want to make sure that the new guidelines work for as many people as possible, so we really want to hear from you. Whether you are a technology provider, a publisher, a librarian or a consortium manager, please send us your feedback!

COUNTER members are also eligible to sign up for the series of webinars we’ll be running in January on all three of our best practice consultations – this one, one on pathways to compliance for small, COUNTER non-compliant publishers, and on reporting usage where a user has multiple institutional identities.

The consultation will be open until 09.00 GMT on Monday 9 February 2026.

This website uses cookies
This site uses cookies to enhance your browsing experience. We use necessary cookies to make sure that our website works. We’d also like to set analytics cookies that help us make improvements by measuring how you use the site. By clicking “Allow All”, you agree to the storing of cookies on your device to enhance site navigation, analyse site usage, and assist in our marketing efforts.
These cookies are required for basic functionalities such as accessing secure areas of the website, remembering previous actions and facilitating the proper display of the website. Necessary cookies are often exempt from requiring user consent as they do not collect personal data and are crucial for the website to perform its core functions.
A “preferences” cookie is used to remember user preferences and settings on a website. These cookies enhance the user experience by allowing the website to remember choices such as language preferences, font size, layout customization, and other similar settings. Preference cookies are not strictly necessary for the basic functioning of the website but contribute to a more personalised and convenient browsing experience for users.
A “statistics” cookie typically refers to cookies that are used to collect anonymous data about how visitors interact with a website. These cookies help website owners understand how users navigate their site, which pages are most frequently visited, how long users spend on each page, and similar metrics. The data collected by statistics cookies is aggregated and anonymized, meaning it does not contain personally identifiable information (PII).
Marketing cookies are used to track user behaviour across websites, allowing advertisers to deliver targeted advertisements based on the user’s interests and preferences. These cookies collect data such as browsing history and interactions with ads to create user profiles. While essential for effective online advertising, obtaining user consent is crucial to comply with privacy regulations.