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Introducing COUNTER Metrics

29 April 2024

COUNTER has been around since 2003, and we’ve always been known as Project COUNTER. That’s been creating some confusion, with some people thinking that ‘Project’ must signify that we are really new and others being surprised to find that we’re still going strong. As part of a strategy review during 2023, the Board decided that it was time for us to start using our real name: COUNTER Metrics.

The not-so-new name has given us an opportunity to rebrand, but more importantly a chance to build a new website, designed for optimal accessibility and ease of use, so welcome to the all-new

You’ll be able to find all the information you need about COUNTER Metrics in one place, whether that’s our educational materials or the Registry of COUNTER-compliant publishers. In addition to streamlining the navigation to make it easier to find what you need we’ve completely revised the content of the site, including dropping the jargon wherever possible and introducing FAQs.

We’re keen to keep evolving the site, so get in touch with with any suggestions for case studies or other materials you’d like to see here, and keep checking back here for news. In the meantime, we hope you enjoy our new look!

Tasha, Sian and the COUNTER team

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